Good News for Netflix Lovers in India: Netflix is soon going to come up with a super affordable ad-based plan for the Indian customers. The plan is the talk of the town as Netflix is allowing users to integrate advertisements into its platform for the first time. Till now, Netflix was an ultra-premium OTT player with not a single free plan.
The company is experimenting a lot about what it can do to bring customers back and retain existing customers.
Good News for Netflix Lovers in India
The company’s stock has suffered significantly in the last few quarters due to increased competition and loss of users. To keep the users engaged, Netflix has decided to introduce an ad-based subscription plan, which will be available in India soon. The plan is already available in several countries.
Netflix Ad-Based Plan Available In These Countries, Will Come To India Soon – Good News for Netflix lovers in India
The OTT giant is currently rolling out user feedback and tests for the new ad-based subscription tier. The 12 countries it is available in are – France, Canada, Germany, Australia, Brazil, Italy, Japan, Mexico, Korea, Spain, UK and US.
Being one of the biggest markets for the company, there is no doubt that the platform will soon introduce the new ad-based plan in India as well.
Currently, the Cost of the most expensive-cheap plan of Netflix in India
For those unaware, there is already a very affordable Netflix plan available for the users in India. This plan comes for Rs 179 per month only. With this plan, users will get the experience of Netflix content library directly on their mobile. Note that in the US, an ad-based plan is available for $6.99 (approximately Rs 568) per month.
Ad-based plan will show ads every hour for about 4 to 5 minutes
Netflix’s ad-based plan will show ads for approximately 4 to 5 minutes every hour that the user watches something. It’s not too bad, but yes, when you are watching something interesting, it can bother you. Netflix’s most premium plan is currently available in India for Rs 649 per month.
In other news, Netflix is allegedly looking to venture into live sports streaming. This could definitely be a boost for the platform. But this will largely depend on the kind of sports and events the platform is able to get the streaming rights.
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